How it works
From connected data to a published post — with a record at every step.
Every transition is persisted, timestamped and visible in the activity log, so autonomous operation is always reviewable.
- Step 01
Connect your data
Website and sitemap, GA4, Search Console, RSS, optional Xero and social accounts. Skip anything and resume later.
- Step 02
Discover opportunities
The engine normalises signals, verifies sources and scores every candidate on transparent, configurable weights.
- Step 03
Match brand and URL
Relevance, approved and blocked topics, URL cooldowns and business priority determine what is promotable.
- Step 04
Generate platform-native copy
Each platform gets its own draft, grounded in retrieved sources. Policy, fact and duplicate checks run automatically.
- Step 05
Schedule within policy
Quiet hours, minimum spacing, daily caps and posting windows are respected. Conflicts are surfaced, not ignored.
- Step 06
Publish and measure
Guarded autopilot publishes what passes. Metrics flow back and the learning loop nudges weights within bounds.